Privacy Policy
1. General Provisions
This Privacy Policy sets forth the principles governing the collection, processing, storage, and protection of personal information by our website operating within the United Arab Emirates (UAE). Our website is committed to maintaining compliance with applicable laws of the UAE, including Federal Law No. 45 of 2021 on the Protection of Personal Data, as well as aligning with the standards of the General Data Protection Regulation (GDPR). By using our website, users acknowledge and agree to the provisions outlined in this Privacy Policy. The purpose of this document is to ensure that users understand how their information is handled, their rights with respect to data, and the measures adopted to ensure protection of privacy and transparency. This policy applies to all visitors, registered users, and individuals interacting with our online services. Our administration reserves the right to amend this Privacy Policy when required by law or operational necessity. Any modifications will be effective from the date of publication.
2. Information We Collect
We collect information necessary for providing our services efficiently and securely. This includes personal data such as name, email address, phone number, and demographic details, as well as technical information including IP address, device information, browser type, operating system, and usage patterns on our website. Information may also include communication records when users contact our administration through online forms or inquiries. We may collect aggregated statistical data that cannot identify individual users, which is used for analytics and website improvement. Information collection may occur automatically through cookies or tracking technologies, as well as directly when provided voluntarily by users. We ensure that all collected information is limited to what is necessary for the stated purposes and that no excessive or irrelevant information is requested.
3. How We Use Information
The information collected is used for legitimate and lawful purposes, including ensuring proper functionality of our website, enhancing user experience, maintaining security, and delivering requested services. Information is processed to analyze website usage trends, develop new features, respond to inquiries, and provide tailored content where appropriate. We also use data to ensure compliance with UAE regulations, maintain contractual obligations, and enforce our terms of use. Where users have given explicit consent, information may be used to share updates or relevant communications regarding our website. We strictly prohibit using collected information for unlawful or misleading purposes. The processing of information is always limited to lawful bases including consent, contractual necessity, legitimate interest, or compliance with legal obligations under UAE law and international standards.
4. Data Protection and Retention Period
We apply technical and organizational measures to ensure the protection of personal data against unauthorized access, loss, misuse, alteration, or disclosure. These measures include data encryption, access control systems, secure storage practices, and regular monitoring of information systems. Personal data is retained only as long as necessary for the purposes outlined in this Privacy Policy, unless a longer retention period is required by applicable UAE laws or for compliance with legal obligations. Once data is no longer required, it is securely deleted or anonymized to prevent any unauthorized recovery. The retention period may vary depending on the nature of the data, but we are committed to ensuring that personal data is not stored longer than necessary. Our data protection policies are reviewed periodically to ensure compliance with evolving legal standards in the UAE and international frameworks such as GDPR.
5. Data Sharing with Third Parties
Our website does not sell, lease, or disclose personal data to unauthorized third parties. Data may be shared with third-party service providers strictly for operational purposes, such as hosting, analytics, or technical support, and always under strict contractual safeguards ensuring compliance with UAE data protection law. In certain cases, personal information may be disclosed if required by UAE regulatory authorities, judicial orders, or applicable law enforcement agencies. We also reserve the right to share data if it is necessary to protect the safety, rights, or property of our website, users, or the public, consistent with UAE law. Any transfer of personal data outside the UAE will be carried out only where appropriate safeguards exist, ensuring adequate protection under recognized international standards, including GDPR compliance.
6. Use of Cookies
Our website uses cookies to improve usability, optimize performance, and analyze user behavior. Cookies are small text files stored on a user’s device that assist in recognizing returning visitors and tracking navigation patterns. They help provide tailored content and enhance the overall user experience. Cookies used may include session cookies, which are temporary and deleted after browsing ends, and persistent cookies, which remain on the user’s device for a longer period. By using our website, users consent to the use of cookies as described in this Privacy Policy. Users have the ability to manage or disable cookies in their browser settings; however, certain website features may not function properly without them.
7. User Rights
Users are entitled to specific rights under UAE law and GDPR principles. These include the right to access their personal data, the right to rectification of inaccurate or incomplete information, the right to erasure (where applicable), and the right to restrict processing in certain circumstances. Users may also exercise the right to data portability, where technically feasible, and the right to object to processing based on legitimate interest or direct communications. Consent provided for data processing may be withdrawn at any time without affecting the lawfulness of prior processing. Users also have the right to lodge complaints with the relevant data protection authority within the UAE. Requests to exercise these rights can be submitted through communication channels available on our website.
8. Changes to the Policy
Our website reserves the right to modify this Privacy Policy at any time to reflect changes in law, regulation, or operational requirements. Updated versions will be posted on this website with the revised effective date. We encourage users to review the Privacy Policy periodically to remain informed about how their information is managed. Continued use of the website after any modifications constitutes acceptance of the revised Privacy Policy.
9. User Consent
By accessing and using our website, users confirm their consent to the collection, use, and processing of personal data as described in this Privacy Policy. Users acknowledge that they have read, understood, and agreed to the terms set forth. If users do not agree with any part of this Privacy Policy, they should refrain from using the website. This consent framework is designed to comply with UAE Federal laws and GDPR principles.
🏢 SmartConnect
📍 Al Shafar Tower 1, Al Barsha Heights, Dubai, UAE
📞 +971 4 873 8323